Turn on your analytical superpowers with AI
We reimagined advanced survey analytics with AI. Citrus Analytics helps challenger agencies, insight teams and institutes punch above their weight. Built by accomplished market research and polling industry veterans and data scientists.
Meet Fusion.
AI you can trust for quant. Advanced survey analytics made simple.
Turn complex survey data into clear insights and visualized reports in minutes, not days. We redesigned the survey analysis process for market and opinion researchers. Tell Fusion your research goal, and let specialized analytical AI-agents do the heavy statistical lifting. No complex tools. No black-boxes. Always with you in the loop.
Do a three-hour job in 30 minutes with Fusion.
Your problems solved.
Don't know what you know?
Connect and combine surveys in one place
Imagine the insights you could uncover if all your surveys were interconnected with easily searchable results. Fusion enables connecting, analyzing, and discovering patterns across your surveys.
You'll get more from your data.
Squeezed for time?
Do a three-day job in 30 minutes
Survey analysis requires days of work. Fusion automates rigorous survey analysis, reducing tasks like data prep, insight extraction, hypothesis testing, multivariate analysis, visualization and reporting from days to minutes.
You’ll deliver faster and better.
Need more data scientists?
Impress with analytical superpowers
Expert data scientists are invaluable but scarce. With Fusion, your team can perform advanced statistical analysis and predictive modeling without a data science degree, saving costs and enhancing capabilities.
You'll look like a genius.
Intuitive end-to-end workflow
Fusion starts when data collection ends. Explore and chat freely with your data, or let Fusion guide you through the process. Export results and continue in your favourite tools, if you prefer.
Predict
Robust and transparent sales and market modeling, what-if simulations and trend forecasting made simple, at a fraction of the time and cost. Built on cutting-edge machine learning models.
Put your data to use.
Easily combine external and internal drivers. We already provide the xternal, all you need is to give us the internals. Uniquel forPredict. Shared databook.
Identify impactful performance drivers, and create what-if simulations
Reveal what really drives your performance. Predicts Impact model uses advanced gradient boosting machine learning to pinpoint key drivers and simulate alternative scenarios, so you know what to change and what to leave alone.
Increase ROI and optimize your ad-spend with marketing mix modeling
See the ROI of every marketing activity and estimate sales lift after optimization. Predicts Optimize model is built on a Bayesian MMM that helps you make smarter budget decisions across channels and markets.
How Fusion can help you
5 superpowers
Scale your analytics capacity without scaling your team.
Fusion pays for itself.
Most research teams are stretched. There's never enough time or data scientists. Fusion helps you move faster by automating the heavy analytical work. Now you can do a three-hour job in 30 minutes. The ROI? Pilot testing at a 12-user Scandinavian agency estimated a potential €690.000 in net annual cost savings.
Your surveys contain insights you still haven't discovered.
Fusion finds them.
Most surveys never get analyzed beyond toplines, crosstabs, or simple driver analyses. Fusion works with respondent-level raw data – not tables – to systematically explore the data for you. It then suggests and executes advanced multi-step statistical analyses to uncover hidden insights. You'll look like a genius, even if you're not a data scientist.
Can you trust AI for quantitative survey analytics?
Fusion is transparent.
AI deserves the hype — and the scepticism. We know trust in your findings is critical. Fusion backs every insight with transparent methods and detailed results, so you can verify and explain every finding. Fusion even evaluates itself critically and suggests improvements. No hallucinations. No black boxes.
What if all your surveys and findings were connected?
Fusion connects the dots.
You probably have years of valuable survey data — trackers, ad hoc studies, tests — but they live in separate files and reports. Fusion brings them together. Patterns and trends across studies emerge. You'll never lose an insight again.
Every survey has powerful stories waiting to be told.
Fusion helps you tell them.
Fusion translates complex analysis results into structured and actionable findings, clear visualizations, and recommendations tailored to your brief. So you can focus on narrative, not numbers. The real value of your research lies not in the data, but in inspiring people to engage with it.
What our users say
"I'm impressed by what it can find out for me. It actually does make me feel like a data scientist."
"We only have one data scientist on staff. So I love this concept!"
"It' is a completely new way of analyzing surveys. More efficient."
Request a demo or free trial
Discover how Citrus Fusion can give your team analytical superpowers.