Squeeze more juice from your surveys

Turn on your analytical superpowers with AI

From raw survey data via robust statistical analysis to deep insights and high-impact visualized reports. In minutes, not days. With Fusion, we reimagined advanced survey analytics, powered by AI you can trust.

Citrus Analytics empowers challenger agencies, insight teams, and research institutes to punch above their weight. Made by seasoned data scientists and veterans of the market research and polling industry.

Meet Fusion.

AI you can trust for quant. Advanced  survey analytics made simple.

Fusion turns complex survey data into clear, verifiable insights and visualized PPT-reports in minutes, not days. It's a quant analytics automation tool for market and opinion researchers. Upload your survey raw data (.sav file), tell Fusion your research questions, and let specialized analytical AI-agents do the data cleaning and heavy statistical lifting with more than 100 methods and models available. No complex tools. No black-boxes. And you're always in-the-loop.

You can do a three-hour job in 30 minutes with Fusion.

Your problems solved.

Don't know what you know?

Connect and combine surveys in one place

Imagine the insights you could uncover if all your surveys were interconnected with easily searchable results. Fusion enables connecting, analyzing, and discovering patterns across your surveys.

You'll get more from your data.

Squeezed for time?

Do a three-day job in 30 minutes

Survey analysis requires days of work. Fusion automates rigorous statistical survey analysis, reducing tasks data prep, insight extraction, multivariate analysis, visualization and reporting from days to minutes.

You’ll deliver faster and better.

Need more data scientists?

Impress with analytical superpowers

Expert data scientists are invaluable but scarce. With Fusion, your team can increase their capacity to deliver advanced statistical analysis and predictive modeling, even without a data science degree.

You'll look like a genius.

What can Fusion do?

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Analytics Studio

Upload your survey, define your questions, and let Fusion run the analysis. What normally takes days — data prep, testing, iteration — is done in one guided workflow.

Survey Explorer

Drill into any result to see how it’s built. Fusion shows the data, methods, and calculations behind each finding — so nothing is hidden and everything can be verified.

Insight Library

Run driver analysis, segmentation, significance testing, and more — all directly on your data. No coding, no manual setup, no need for specialist tools.

Chat With Your Data

Turn your analysis into ready-to-use charts and structured reports in one click. Export to PowerPoint or continue editing — without rebuilding everything manually.

Intuitive workflow

From analysis to finished report; from SPSS (.sav) raw data file to PowerPoint. Fusion starts when data collection ends. Explore and chat  freely with your survey data, or let Fusion guide you through the process. Full transparency at every step. Made by researchers for researchers.

What our users say

"I'm impressed by how much it can do. I get a lot more done now."

Data scientist/ research executive
Research agency, Denmark

"I love this concept! We only have one data scientist on staff, but now we can do much more."

Insight team manager
Consumer brand , Belgium

"It's a completely new and efficient way to analyze surveys."

Agency director
Research agency, UK

Who is Fusion for?

If you analyze and report quantitative surveys beyond simple crosstabs and topline reports, you'll get 3x more done with Fusion. Just tell Fusion your research questions and it automates the rest. You don't have to be a data scientist. And if you are, Fusion is your expert assistant.

Market research and opinion polling agencies.

Agencies of any size who produce and deliver quantitative survey research to clients.

Client-side insight teams.

Brands, media companies, media and PR agencies, institutions, NGO's who use, analyze and communicate survey data.

Independent consultants and analysts.

Insight freelancers, boutique agencies, and brand, strategy or marketing consultants using quantitative survey data.

Academic research and education.

Researchers in social science, economics, political science, marketing, medicine who use survey data.

Predict

Robust and transparent sales and market modeling, what-if simulations and trend forecasting made simple, at a fraction of the time and cost. Built on cutting-edge machine learning models.

Complete modeling studio

Put your data to use.

Easily combine external and internal drivers. We already provide the xternal, all you need is to give us the internals. Uniquel forPredict. Shared databook.

Impact model

Identify impactful performance drivers, and create what-if simulations

Reveal what really drives your performance. Predicts Impact model uses advanced gradient boosting machine learning to pinpoint key drivers and simulate alternative scenarios, so you know what to change and what to leave alone.

Optimize marketing mix model

Increase ROI and optimize your ad-spend with marketing mix modeling

See the ROI of every marketing activity and estimate sales lift after optimization. Predicts Optimize model is built on a Bayesian MMM that helps you make smarter budget decisions across channels and markets.

How Fusion can help you

5 superpowers

01
The power of Smartness

Scale your analytics capacity without scaling your team.

Fusion pays for itself.

Research teams are often stretched. There's never enough time or data scientists. Fusion helps you move faster by automating the heavy analytical work. Now you can do a three-hour job in 30 minutes. Pilot testing shows up to 83% reduction in hours spent, 200%-500% increase in analytical capacity, and a financial ROI of 1100%.

02
The power of Discovery

Your surveys contain insights you still haven't discovered.

Fusion finds them.

Most surveys never get analyzed beyond toplines, crosstabs, or simple driver analyses. Fusion works with respondent-level raw data – not tables – to systematically explore the data for you. It then suggests and executes advanced multi-step statistical analyses to uncover hidden insights. You'll look like a genius, even if you're not a data scientist.

03
The power of Trust

Can you trust AI for quantitative survey analytics?

Fusion is transparent.

AI deserves the hype — and the scepticism. We know that trust in your findings is critical. Fusion backs every insight with transparent methods and detailed results, so you can verify and explain every finding. Fusion even evaluates itself critically and suggests improvements. No hallucinations. No black boxes.

04
The power of Knowledge

What if all your surveys and findings were connected?

Fusion connects the dots.

You probably have years of valuable survey data — trackers, ad hoc studies, tests — but they live in separate files and reports. Fusion brings them together. Patterns and trends across studies emerge. You'll never lose an insight again.

05
The power of Storytelling

Every survey has powerful stories waiting to be told.

Fusion helps you tell them.

Fusion translates complex analysis results into structured and actionable findings, clear visualizations, and recommendations tailored to your brief. So you can focus on narrative, not numbers. The real value of your research lies not in the data, but in inspiring people to engage with it.

Fusion

Automated or guided search, analysis, insight discovery and reporting for surveys, using respondent-level data.

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Choose your workflow

Go quick with topline reports, or deep with advanced multivariate analytics

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Secure and transparent

Using respondent-level data, always know how insights were created

Work directly with raw surveys data. No need to restructure or reformat. Fusion reads SPSS formats natively—and adapts to the messiness of real-world data. Your data never leaves our secure environment.

Chat safely with your survey data

Search findings and execute analyses across on one or many surveys

Ask questions in plain language and Fusion will find insights and analyze your data across large, complex surveys using AI-agents. Fusion understands what you mean—not just what you type. No AI-hallucinations.

Build visuals and report narrative

End-to-end analysis and reporting

Start with an SPSS survey raw data file (.sav). Finish with outputs you can share instantly with clients or stakeholders. Fusions AI-agents and you handle everything in between. From topline tables to advanced stats and AI-generated insights.

Request a demo or free trial

Discover how Citrus Fusion can give your team analytical superpowers.